Are you thinking about starting a small business in Rochester NY? Perhaps you are looking for ways to expand the visibility of your current business to both prospective customers and members of the press alike. There are things you may want to consider in order to make this a reality.
Firstly, you’ll want to make sure that people can find your business listing easily and in a way that is most convenient for them. For example, being listed in the Rochester Yellow Pages is a great place to start. This doesn’t mean just the conventional print listings, but the online listings as well, so that you can cater to customers who use the Internet frequently to find local businesses. Rochester direct mailings can be a great way to stay in touch with current customers and inform them about upcoming deals and events.
Making sure your business is set up in a prominent location is also very helpful. You May want to think about places like the Marketplace Mall Rochester, where a lot of potential customers will already be congregated. It also makes sense to be affiliated with local organizations like the Rochester Business Alliance that may be able to help with things like networking and other resources.
Furthermore, getting the word out about your business through press releases sent to publications like the Rochester Business Journal is a wise move. If you have additional questions, comments, or suggestions regarding the Rochester Business Alliance or anything related for that matter, be sure to share them in the section below.